One of the earliest and most loved of William Morris’s designs, Pure Fruit has been beautifully reinterpreted from the 1864 original for today’s interiors.
Retaining the graceful rhythm and organic structure of the original, this design is printed with soft chalky inks that capture the artisanal charm of hand-block printing.
In the Ink Black colourway, the design takes on a bold, dramatic presence — contrasting deep inky tones with the subtle detailing of thistle heads and scrolling leaves.
It’s a striking choice for statement walls, period homes, or richly layered contemporary spaces.
Available in three refined colourways, Pure Fruit embodies the timeless artistry and craftsmanship of Morris & Co.
All Morris & Co wallpapers are delivered direct from the Sanderson Design Group warehouse — with no extra charges or hidden taxes.
Pure Paint is an approved Morris & Co. Wallpaper & Paint stockist in Ireland
